
Kwality Milk
New Delhi was going to see a new milk brand as an option, one among many. But what can a milk brand say or do that will make it worth considering?
We positioned Kwality Milk as a brand that provides protein to help us keep going in this fast-paced, non-stop life. That’s why, Kwality Milk – Zindagi (life) Non Stop.
We roped in Akshay Kumar (a Bollywood Superstar) to launch the brand.
WOCKHARDT HOSPITALS
The launch of South Mumbai facility


Outdoor Activity On The Day Of The launch
We distributed a red box with an apple in it – the symbol of good health – across South Mumbai. This red box also had a mini Wockhardt Hospital brochure in it.
Series Of Print Ads
HealthCare At HOME
The brief was to change the imagery of the brand from a very pharma-kind-of-a-look to a vibrant brand that reflected life, good health, trust and compassion. The brand also needed to be repositioned to resonate these characteristics.
We created the logo using 4 petals with colours that represented – life, health, trust and compassion and designed it to look like H, while repositioning the brand as a home healthcare service provider that is always – by your side.
Web Films
Testimonials
TheHappynessCompany
The task was to create brand identity for a start-up company that provides unique and curated experiences to those above 55 years. The idea was to subtly create a feeling of ‘free life’, a life that experiences happiness to the fullest.